Wednesday 5 September 2012

Trend of using gadgets in Pakistan

I remember the time when newspaper, an old radio, a landline telephone set, and a gigantic TV set which were just able to broadcast national television programs, were the only tools of entertainment available in every household of Pakistan. People use to watch national channels for every purpose like news, entertainment etc. The only channels of communication were landline telephones and post. Radio was the only thing which can play music. And we all were quite happy back then too. But as we all know that time never remain the same. It keeps on changing. But if we talk particularly about gadgets, then time has changed in Pakistan in quite a revolutionary way. Almost every latest gadget and technology is now available in Pakistan. In this article I will talk about the changing trends of using technology in Pakistan and most particularly I will talk about gadgets.

The father of all gadgets

Let’s start with the first gadget, which I would say has proved to be a father of all gadgets. It is none other than Mobile phone. After the technology boom in Pakistan, this gadget has gained the immense popularity. Almost 80% people living in Pakistan’s urban cities are using a mobile phone. Mobile phone has been dedicated as a technology of the decade internationally, and it should be in Pakistan as well. Today, it is the toughest job to identify a single adult or even a teen ager who does not possess a mobile phone. The great contributors in Pakistan’s great mobile revolution are Nokia Mobile, Samsung Mobiles, Sony Ericson, and other companies. The latest mobile phone technology is Smartphone technology. And Pakistan is the most potent market when it comes to smart phones. And this can be witnessed by looking the number of unofficial iphone Smartphone sales all around the Pakistan. It is one of the best selling phones in the history of Pakistan.

Television the most commonly used gadget

Then comes the turn of another famous gadget in Pakistan. Television, which once used to be a big sized machine. But it is now in the smartest shape ever. Statistics tells that more than 70% household in Pakistan are having a television set at their household. This gadget has faced so many revolutions, from simple TV to Plasma, from plasma to LCD, and now from LCD to LED. It is getting slimmer with every passing day. People in Pakistan who do not afford a new LCD and TV buy used LCD or a Used TV, but they do have this technology no matter what and how. Another worth mentioning thing here is that trend in changing technology of a television is also increasing quite rapidly. People who once used to have a television are now having a LCD of minimum a plasma TV.

The others

Then comes other gadgets like gaming devices, Cameras and music players. After the launch of gaming device from big players like Sony and Microsoft the trend of buying gaming device has clearly gone up. Youngsters are buying both portable devices along with classic devices. Music players are another best selling gadget in Pakistan. So many companies like Audionic came into the small, and big sized music players industry, but they haven’t got the desired success because of the officially launched IPOD in Pakistan. Another most widely spread trend is of cameras. After the official launch of Sony, Nikon and canon in Pakistan, this trend seems to be increasing day by day because almost everyone nowadays posses a handheld camera.

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